"This underrated, independent animated series is filled with dark, twisted adult humor that deceptively hides a surprisingly deep emotional take of love, life, and everything. Plus the musical numbers are very creative! Highly Recommended!"
--- WARNING: MATURE THEMES ---
Helluva Boss is an American adult animated musical black comedy web series created by Vivienne "VivziePop" Medrano. Despite taking place within the same universe as Hazbin Hotel, also created by Medrano, the series features a different cast of characters and storyline. As Medrano described it, while both shows share the same setting, Hazbin Hotel is about redemption and consequences, while Helluva Boss follows "characters and societies that already exist in Hell" with the main focus on the interpersonal relationship between characters. The pilot was released on November 25, 2019, while the first episode of the first season, produced by SpindleHorse Toons, was released on October 31, 2020. The first season was released exclusively to Medrano's YouTube channel like Medrano has done for other animations.
The series follows the employees of I.M.P. (Immediate Murder Professionals), an assassination company in Hell, on their many different jobs. The members of I.M.P. include Blitzo (the 'o' is silent), the boss of the venture, along with weapons specialist Moxxie, powerhouse Millie, and receptionist hellhound Loona. With the help of an ancient book obtained from a Goetial demon of Hell named Stolas, they manage to make getting their jobs done, and together they attempt to keep their business running.
The enthusiastic imp Blitzo and his subordinate employees—Moxxie, Millie (Moxxie's wife), and Loona (Blitzo's adopted daughter and the I.M.P. receptionist)—run an assassination agency called the Immediate Murder Professionals (I.M.P.). The first scene depicts the group discussing how to drum up business again after an incident in one of their missions have them a bad rep. Some backstory is provided in the form of a flashback, where Blitzo steals a book that he uses to make a portal to the living world from Stolas, one of the Goetial demons of Hell, after having sex with him. Later, the group is shown accidentally shooting a small child named Eddie while aiming for someone else. However, I.M.P. kills and dismembers Eddie after discovering he was the right target their client wanted them to kill after all, and drops off his dismembered body in a bag to his mother on live TV.
An affable kindergarten teacher named Mrs. Mayberry (Mara Wilson) video calls her husband on his birthday, only to realize that her husband has been cheating on her with another woman named Martha (Jinkx Monsoon). In a fit of explosive rage, she attacks Martha, and kills her husband with a shotgun, before committing suicide after realizing she had done so in front of her students. However, it is revealed that Martha survived and is praised as a "hero" for surviving the attack, becoming rich off of charity proceeds resulting from the publicity. Mrs. Mayberry, now a demon condemned to Hell for her act of murder-suicide, hires I.M.P. to kill Martha. During the first attempt on the assassination, Moxxie, hesitant about killing a mother and ruining a seemingly innocent family, causes Blitzo to miss his shot, alerting Martha and her family, who then reveal their true, villainous nature as Satan-worshipping cannibal murderers and proceed to chase them. Blitzo and Millie flee, but Moxxie is captured by the children. Millie attempts to kill Ralphie (Maxwell Atoms), Martha's husband, only to be knocked out. Blitzo initially evades a shotgun-wielding Martha, but his location is revealed by an unexpected and raunchy phone call from Stolas (Bryce Pinkham), and he is captured. Moxxie escapes from Martha and Ralphie's children's grasp, fatally shoots Martha from behind, and rescues Blitzo and Millie while a shocked Ralphie runs away in fear. Moxxie stays behind longer than the others in order to kill Ralphie and the kids as well. However, despite calling them monsters, he decides not to kill them and that they should still have a chance at a life and a purpose, so he instead calls the local authorities to deal with them and have them answer for their crimes. Right before he heads back through the portal to Hell, the police (who've surrounded the house) blow up the family along with their house. Moxxie witnesses all of this before being dragged back by Blitzo. Back in Hell, Blitzo, Millie, Loona, and Mrs. Mayberry celebrate over a cake, while a traumatized Moxxie sits in complete shock over causing the whole family's death.
Why Loo Loo Land is a Helluva Masterpiece!
Following a fight with his wife (Georgina Leahy) resulting from the discovery of his affair with Blitzo, Stolas, wanting to get out of the house, decides to take his daughter Octavia (Barrett Wilbert Weed) to Loo Loo Land, an amusement park that she enjoyed as a kid, and he hires I.M.P. to ostensibly serve as their bodyguards. During the trip, Blitzo takes over the first watch over Octavia and Stolas to allow Moxxie and Millie to enjoy themselves at the park, but Stolas' flirting with Blitzo irritates Octavia. Meanwhile, Moxxie tries to win "a thing" for Millie in a carnival game, but his efforts are thwarted by the game operator who attempts to woo Millie, much to Moxxie's irritation. Stolas takes Octavia to watch the show of circus performer Robo Fizz (Alex Brightman), who both Octavia and Blitzo hate due to personal reasons. Octavia, fed up by Stolas' flirtations towards Blitzo runs away from the show. Stolas follows after her, leaving Blitzo to get into a fight with Robo Fizz, interrupting Moxxie and Millie when he crashes into the game operator. Stolas follows Octavia to the funhouse ride, where they talk about how things have changed; Octavia is upset that her home doesn't feel like home anymore, and Stolas tries to explain his failing relationship with his wife but cannot find the right words to do so. Octavia expresses that she feels Stolas will leave her behind in favor of Blitzo, and Stolas assures her that that would never happen and decides it is time to leave the park, just as I.M.P.'s fight with Robo Fizz causes Loo Loo Land to burn to the ground. As a reconciled Octavia and Stolas discuss where to go next, Moxxie informs Blitzo of the park's destruction, to which Blitzo replies that it was "Worth it! That slutty toy clown had it coming!"
Broken In order to get his company's parking space back from his pop-star ex, Verosika Mayday (Cristina Vee), Blitzo and the rest of I.M.P. challenge her and her posse of succubi to a demon duel; if I.M.P. can kill more people than Verosika and her team can have sex with in one day, Verosika will have to return the parking space to Blitzo. With partying spring-breakers as targets, Loona disguises herself as an attractive human goth girl and lures victims to obscure spots for the rest of the team to kill them. However, she catches feelings for Verosika's hellhound, Vortex (James Monroe Iglehart), and becomes distracted by talking to him instead. Blitzo tries to intervene, only for Loona to yell at him. She tells him to stop treating her like a child and let her make her own choices. A heartbroken Blitzo becomes upset and storms off, also abandoning the challenge. Meanwhile, Verosika sings on a stage, and uses her siren-like voice to turn the attending humans into sexual deviants, which her team subsequently seduces. Moxxie and Millie take the challenge into their own hands and continue killing people, but some humans catch Moxxie and throw him into a beer barrel, getting him heavily intoxicated. As Millie rescues Moxxie from the barrel, a fish mutated by a beer can Verosika threw into the water starts attacking the beach, scaring away the humans. Millie kills the monster, and Blitzo uses the incident to blackmail Verosika into giving I.M.P. their parking space back. The episode ends with Blitzo and the others returning to Hell to reclaim their parking space once again, while Verosika and her team are arrested by the human police because of the chaos they caused on the beach, forcing them to sexually bribe their way out.